CL CREEK LABS
TECHNOLOGY

Calm on the surface. Engineered underneath.

Creek Labs blends IoT hardware, low-level networking, and modern AI into a product family that feels soft and simple on the outside. Underneath, it’s built by someone who has spent two decades working in Networking & IoT.

Cellular & Wi-Fi IoT Sensor fusion On-device + cloud AI Developer AT interface
Founder

20 years of building internet and device stacks.

Creek Labs is led by Desirèe, whose career started in domains and hosting, then moved into networking, infrastructure, and IoT device fleets for startups and customers around the world.

From DNS and routers to Creek Veil and Creek Home.

The same skills that kept domains online and devices talking are now applied to a different problem: how to make homes and bodies feel calmer in a noisy world.

  • Domains & hosting: DNS, SSL, multi-tenant hosting, and uptime guarantees.
  • Networking: Routing, VPNs, APNs, private IPs, and secure tunnels for IoT.
  • IoT & SIM: Cellular modules, AT command debugging, event logs, and device fleets.
  • Startups: Fast iteration, customer-driven features, and practical engineering trade-offs.

“Creek Labs is where decades of low-level networking meet the reality of being a mom who needs tech to actually help, not just impress.”

Creek Veil — Technical Overview

Human monitors + environmental sensors + ionization, in one necklace.

Creek Veil combines environmental sensing, human pattern monitoring, and a miniaturized ionization module in a wearable form factor. This specific combination — around the breathing zone, connected via cellular IoT, with AI that learns triggers — is what makes Veil different.

Hardware architecture (v1 concept)

Designed as a low-power IoT wearable with sensor fusion:

MCU Low-power ARM Cortex-M4/M33 class microcontroller with FPU, ~256–512 KB RAM, integrated power management.
Connectivity Cellular IoT modem (LTE-M / NB-IoT) with SIM/eSIM, optional GNSS; BLE for local setup & debug.
Environmental sensors PM2.5/PM10, VOC/eTVOC, temperature, humidity, optional CO₂-equivalent or IAQ index.
Human signals 3-axis IMU (motion, posture), breathing-related motion via accelerometry, basic activity classification.
Ionization module Miniature ionizer optimized for a small “bubble” near the breathing zone, power-gated and duty-cycled.
Power Rechargeable Li-ion / Li-Po, USB-C charging, target multi-day use with aggressive sleep modes.

Software & AI advances

Creek Veil’s stack is built to turn raw sensor streams into practical, per-person insight:

  • On-device sensor fusion for smoothing, filtering, and event detection before data leaves the device.
  • Exposure–symptom correlation in the cloud, linking time windows of air quality with reported feelings or episodes.
  • Personalized thresholds that adapt to each wearer instead of using generic “good/bad” bands.
  • Context-aware ionization control (e.g., avoid unnecessary duty cycles when outdoor air is already clean).

All of this is exposed to the Creek app and Creek Home in a way that stays human-readable (“you tend to feel worse after X + Y happen together”) rather than charts-only.

Creek Home — Technical Overview

An IoT hub with a brain tuned to family life.

Creek Home is not just a smart speaker. It is a purpose-built IoT appliance with local processing, far-field audio, and a cloud AI model dedicated to schedules, lists, and day-to-day organization.

Hardware architecture (v1 concept)

Core SoC ARM-based multi-core application processor, secure boot, hardware crypto, and dedicated NPU or DSP for audio.
Connectivity Wi-Fi 5/6 for home network, Bluetooth 5.x for pairing, optional Ethernet via dock or adapter.
Audio Far-field microphone array for wake-word and commands, full-range speaker tuned for voice + music, beamforming and echo cancellation.
Local storage Flash for configuration, cached routines, and offline queueing when internet is unstable.
Form factor Triangular “Creek Home” enclosure in matte gold or chrome, with minimal physical controls and status LED ring or line.

AI and app integration

Creek Home’s “intelligence” is built specifically for families juggling many moving parts:

  • Local wake-word + intent parsing for common tasks (lists, reminders, “what’s next today?”) to reduce latency.
  • Cloud AI for deeper pattern learning across days/weeks, tied to people, places, and Veil/Creek Cam context.
  • Bi-directional sync with the Creek app so you can type or tap the same entities you speak.
  • Family-aware models (who is likely to be where, at what time, doing what) to schedule nudges more kindly.

The result: an IoT hub that feels less like a general-purpose assistant and more like a dedicated household operating system.

Creek Cam — Technical Overview

Outdoor IoT + nature streaming + calm mentorship network.

Creek Cam combines outdoor IoT hardware with LTE connectivity and a curated overlay: a mentorship-style subscription for people who want regular access to creek, wildlife, and nature feeds for calm enjoyment.

Hardware architecture (v1 concept)

Imaging 1080p or higher camera sensor, wide dynamic range, IR illumination for low-light creek and wildlife scenes.
Connectivity LTE/LTE-M module with SIM/eSIM, optional Wi-Fi fallback; encrypted uplink to Creek backend.
Enclosure Outdoor-rated housing (target IP65+), mountable near creeks, trees, or backyard spaces; optional solar panel for self-power.
On-device logic Basic motion/event detection at the edge to reduce bandwidth; time-windowed capture for “best of” clips.

Mentorship & network layer

Beyond a single camera feed, Creek Cam is designed to sit inside a small network of curated, calm streams:

  • Creek Cam Mentorship subscription for access to selected creek and nature cams operated by other members.
  • Curated scenes focused on gentle movement and sound (water, trees, wildlife), not high-stimulation content.
  • Integration with Creek Home for “show me the creek” moments on demand, and ambient scenes during breaks.
  • Integration with Creek Veil so environmental context (season, time of day, weather) can be considered alongside symptoms.
Developer & AT Interface

Direct, low-level control for people who speak AT.

Creek Labs is built by someone who lives in logs, AT traces, and low-level debugging. All Creek devices are designed to expose a clear, documented control and diagnostic interface for advanced users and integrators.

Device console access

For development units, Veil, Home, and Cam expose a USB/UART console that can be used to monitor logs, run basic commands, and verify connectivity during bring-up.

Cellular AT passthrough

Creek Veil and Creek Cam use cellular modules with standard 3GPP AT command sets. A debug mode allows controlled passthrough for commands like AT+CSQ, AT+CGATT?, and PDP context checks.

Unified command reference

A single AT / control reference will document how Creek devices expose status, logs, and test functions.

View Creek device AT command reference (placeholder).

The Creek Stack

Hardware, connectivity, and AI as one system.

The real power of Creek Labs isn’t one device, but the way they share signals: Veil’s human + air data, Home’s household context, and Cam’s outdoor view.

Hardware layer

Dedicated designs for wearables, home hubs, and outdoor cams using known-good IoT parts: MCUs, modems, sensors, audio, and power systems that can be debugged and supported.

Connectivity layer

Cellular, Wi-Fi, and secure tunneling designed from a networking-first mindset — including proper APN setup, TLS, and observability for real-world conditions.

AI & experience layer

Creek AI models reconcile device data with how people actually feel and live, turning metrics into timing, suggestions, and routines that respect sensitive bodies and busy families.

Build with us from the first generation.

Whether you’re here as a parent, a highly sensitive person, or a fellow engineer, you can join the early Creek Labs community and help shape the first Creek Veil, Creek Home, and Creek Cam releases — including the developer toolchain and AT docs.